Welcome to the world of sugar free joy!
Low Carb Sugar-Free Sweets & Cakes
Artinci was born out of Aarti's and Sumit's (Artinci's founders) abiding love for great-tasting dessert, while helping them stay committed to their health goals as well. As a result, Artinci makes delicious desserts with zero sugar, that are science and evidence-backed.
Aarti and Sumit come from a family of three generations of diabetics. They were themselves diagnosed pre-diabetic in 2012, and right there began a lifelong quest of a healthy, active lifestyle, including healthy swaps in food
Sugar free Sweets & Cakes
Sugar-Free Kaju Katli — 60% Premium Cashews, Stevia Sweetened | Artinci
Vanilla & Chocolate Marble Sugar free Cake - Diabetic-Friendly, Keto, Gluten-Free (contains egg)
Aarti Laxman (Founder)
Artinci is founded by Aarti Laxman, a certified Metabolic coach in the Low-Carb Nutrition & Metabolic Health domain from dLife.in, India’s only legally tenable course in this subject—recognized by the NSDC (under the Ministry of Skill Development & Entrepreneurship, Govt. of India). It’s also internationally accredited by the CPD Standards Office UK, with a global record of 144 CPD hours—the highest for any course of its kind. The accreditation is both nationally valid and globally recognised in over 50+ countries..
Festive Gifting in Artinci
Let customers speak for us
All about Sugar and sugar-free
A very low-calorie diet (VLCD) is defined as eating 800 calories or fewer per day. In clinical settings, VLCDs often range from 400–800 kcal/day using nutritionally complete meal-replacement formulas. However, this level of restriction is not safe for self-directed use. Major guidelines (NICE, NHS-aligned sources) state VLCDs should only be used: Under direct medical supervision As part of a structured, multicomponent weight-management program For a limited duration (typically up to 12 weeks) Why 800 kcal is the “floor” VLCDs are designed for specific cases such as: Severe obesity (often BMI >30, or >27 with comorbidities) Rapid weight loss before surgery Type 2 diabetes remission programs (e.g., NHS England’s Path to Remission) At 400–800 kcal/day, the diet must be nutritionally complete (adequate protein, vitamins, minerals, electrolytes) to reduce risks like: Nutrient deficiencies Gallstones Electrolyte imbalances and cardiac arrhythmias Muscle loss and hair thinning Safe limits for most people For the general population without medical oversight: Women: minimum ~1,200 kcal/day Men: minimum ~1,500 kcal/day Going below these levels without supervision increases the risk of metabolic slowdown, nutrient gaps, and other complications. Bottom line VLCD minimum: ~400–800 kcal/day, medically supervised only. Unsupervised safe minimum: ~1,200 kcal/day (women), ~1,500 kcal/day (men). VLCDs are short-term clinical tools, not DIY diets.
How Much Muscle Mass Is Typically Lost During a Crash Diet?
During a crash diet, a surprisingly large share of the weight you lose can come from muscle. Research suggests that without protective measures (adequate protein and resistance training), about 25–40% of total weight lost may be lean muscle, and on very low‑calorie diets this can exceed 50%. What the numbers look like Typical range: In aggressive calorie restriction, studies report that 20–30% of weight lost is lean tissue on average, rising to 25–40% when protein is low and there’s no strength training. Very low‑calorie crash diets: On diets below ~800 kcal/day, the proportion from lean mass can climb to over 50% of total weight lost. Concrete example: In one study, people on a 500‑kcal/day plan lost about 3.5 lb of muscle, versus 1.3 lb on a 1,250‑kcal/day plan—meaning roughly 18% vs 7.7% of their total weight loss was muscle. Rate matters: Losing weight faster than ~1 kg/week is consistently linked with a higher share of lean mass loss compared with gradual loss of 0.5–1 kg/week. Why crash diets cost more muscle Crash diets create a large energy deficit quickly. When the body can’t get enough fuel from food and fat stores alone, it breaks down protein from muscle to supply glucose and support vital functions. Low protein intake, minimal resistance training, and rapid weight loss all push the body toward greater muscle breakdown. How to reduce muscle loss if you must lose weight fast You can’t eliminate muscle loss entirely in a severe deficit, but you can reduce it substantially: Eat enough protein: Around 1.6–2.2 g/kg body weight/day helps preserve lean mass. Do resistance training: 3–4 sessions/week of strength work is one of the strongest protectors against muscle loss. Avoid extremes: Aim for 0.5–1 kg (1–2 lb) per week when possible; slower loss favors fat over muscle. Include some carbs and fats: Extremely low energy and very low carb intakes can worsen muscle breakdown in some people. With high protein and regular lifting, muscle loss can drop from ~25–40% of total weight lost to roughly 5–10%, and in well‑designed programs even 3–7%.
What Is a Crash Diet? (And Why It Backfires)
A crash diet is any eating plan that promises rapid weight loss by slashing calories, skipping meals, or banning entire food groups—often to levels that are nutritionally inadequate and hard to sustain. Definition: what counts as a “crash diet”? Very low calorie intake, typically below 1,200 kcal/day and often under 800 kcal/day, for days to a few weeks. Extreme rules such as juice cleanses, “detox” teas, liquid-only plans, or cutting out major food groups (like all carbs or all fats). Marketing that promises big, fast results (for example, “lose 5–10 kg in 2 weeks”) without a long‑term maintenance plan. In short, if a diet shocks your system, leaves you constantly hungry or weak, and isn’t something you could follow during normal life, it’s likely a crash diet. Why crash diets are risky Metabolic slowdown & rebound gain: Rapid loss can lower your metabolic rate and increase the chance of regaining weight (the “yo‑yo” effect). Nutrient deficiencies: Severely restricted plans often lack protein, vitamins, and minerals, affecting immunity, skin, hair, nails, and bones. Muscle loss: The body breaks down muscle for energy when calories and protein are too low. Gallstones & heart strain: Very‑low‑calorie diets raise gallstone risk and can transiently worsen heart function, especially in people with existing heart issues. Mental health impact: Restrictive rules can trigger cravings, bingeing, and disordered eating patterns. A safer approach to weight loss Aim for gradual loss (about 0.5–1 kg per week) with a moderate calorie deficit. Prioritize protein, fiber, and healthy fats to stay full and protect muscle. Include regular movement (walking after meals, strength training) and consistent sleep. Choose plans you can maintain during work, travel, and family meals—not just for a “challenge week.”
How Much Protein Do You Need to Preserve Muscle in a Calorie Deficit?
If you're cutting calories to lose fat, your body can also break down muscle for energy. The single most effective lever to protect that hard-earned muscle is protein. Research consistently shows that higher protein intakes during a calorie deficit significantly reduce muscle loss and support fat loss. The short answer To preserve muscle in a calorie deficit, aim for: 1.6–2.2 g of protein per kg of body weight per day for most active adults. Up to 2.4 g/kg/day if you're lean, training hard, or in an aggressive deficit.boltpharmacy.co+3 For someone who weighs 70 kg, that's roughly 112–154 g of protein daily, spread across 3–5 meals. Why protein needs go up in a deficit When you eat fewer calories than you burn, your body looks for energy from both fat and lean tissue. Adequate protein: Provides amino acids to repair and maintain muscle. Increases satiety, helping you stick to the deficit. Has a higher thermic effect, slightly boosting calorie burn. Who needs more vs less? Your ideal target depends on your situation: Moderate deficit, average activity: 1.6–1.8 g/kg/day is often enough. Aggressive deficit, very lean, or heavy lifter: 2.0–2.4 g/kg/day is better. Older adults (50+): Aim at least 1.2–1.5 g/kg/day, higher if active. How to distribute protein through the day To maximize muscle protein synthesis: Spread protein across 3–5 meals. Target 20–40 g of high-quality protein per meal. Include a protein source within 2 hours after strength training. Don't forget the other two pillars Protein alone isn't enough. To truly preserve muscle: Lift weights 2–4 times/week with progressive overload. Keep the deficit moderate (about 300–500 kcal/day) unless you're experienced and monitoring closely.

